Why Giving Clients What They Want Isn’t Always the Best Strategy As a digital marketing company, it’s our job to help clients achieve their marketing goals. However, sometimes what a client wants, isn’t always what they need. The client may … Continue reading →
Social Media UK User Statistics for 2020: If you are looking to market your services or goods, the power and reach of social media cannot be underestimated. With over 3.8 billion active social media users globally, social platforms give you … Continue reading →
Whether your preferred social media platform is Facebook, LinkedIn or Twitter you will no doubt be aware of the option to pin posts to the top of your feed. Do you use the pinned feature? Or is it an opportunity … Continue reading →
Social media sites are mainly accessed via mobile devices and we, as users, tend to mindlessly scroll through our social feeds until something grabs our attention at which point we stop the scroll and take time to read more about … Continue reading →
Fake News is the term used to describe news stories on social media and in traditional press that have a few grains of truth but are largely, well, fake. Since the possibility of a General Election emerged, we have been … Continue reading →
Marketing in any format is all about knowing and appealing to your target market, something you cannot do on social sites, if you don’t know where your markets are. As has become customary, in this article we review the statistics … Continue reading →
There is expected to be nearly 3 billion of us using social media in one form or another by the end of the decade. Whether you’re a Facebook traditionalist, a recent convert to Snapchat or prefer to advertise your services … Continue reading →
10 Ways to make the most of LinkedIn: For those who want to expand their business contacts or create an online job hunting profile, LinkedIn is the usual port of call. While many open an account and load their CV, … Continue reading →
Social media has become a huge part of our lives, according to research by the Daily Mail, people check their Facebook accounts, on average 14 times per day whilst some other studies maintain that teenagers view social accounts up to … Continue reading →
Social media marketing is one of the most powerful marketing tools available to SMEs. Finding the right way to harness all that potential is a major key to social success. According to Social Media Today, as long as you put … Continue reading →
For a while LinkedIn has given users the opportunity to publish long form posts to their profiles. For small businesses it’s a great way to reach out to potential customers and networking partners, establishing that all-important reputation online. When you publish a … Continue reading →
If you want to target business professionals more intelligently, then you need to go where they hang out, that’s where LinkedIn Adverts come in. The biggest business network online is, of course, LinkedIn. Using their advertising platform can put you … Continue reading →
