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Home→Categories Organic SEO

Category Archives: Organic SEO

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Website Breadcrumbs

The Last Hurdle - Marketing, Social Media Marketing. Posted on 10/08/2023 by Jules White10/08/2023
Website Breadcrumbs - a person stood in front of a yellow direction arrow.

Website Breadcrumbs In the ever-changing landscape of website design and management, user experience plays an instrumental role. Ensuring that visitors can easily navigate a website is essential for both user satisfaction and organic SEO. One way to achieve this is … Continue reading →

Posted in Content Marketing, Digital Marketing, Online Marketing, Organic SEO, Website Content, Website Design, Website Development, Websites | Tagged Website Breadcrumbs | Leave a reply

What Should be Included on a Product Page

The Last Hurdle - Marketing, Social Media Marketing. Posted on 28/05/2023 by Jules White28/05/2023
What Should be Included on a Product Page

What Should be Included on a Product Page Creating a great product page is like assembling a sophisticated jigsaw puzzle. Each element plays a crucial part in forming the complete picture – a compelling, persuasive, and informative showcase of your … Continue reading →

Posted in Content Marketing, Digital Marketing, Online Marketing, Organic SEO, Product Photography, SEO, Website Content, Website Design, Website Development, Website rankings, Websites | Tagged What Should be Included on a Product Page | 1 Reply

Why Giving Clients What They Want Isn’t Always the Best Strategy

The Last Hurdle - Marketing, Social Media Marketing. Posted on 23/04/2023 by Jules White23/04/2023
Why Giving Clients What They Want Isn't Always the Best Strategy

Why Giving Clients What They Want Isn’t Always the Best Strategy As a digital marketing company, it’s our job to help clients achieve their marketing goals. However, sometimes what a client wants, isn’t always what they need. The client may … Continue reading →

Posted in Digital Marketing, Email Marketing, Facebook, Google, Google Ads, Instagram, LinkedIn, Marketing, Online Marketing, Organic SEO, SEO, Social Media, Social Media Marketing, Twitter, Website Content, Website Design, Website Development, Website rankings | Tagged Why Giving Clients What They Want Isn't Always the Best Strategy | 1 Reply

What is Anchor Text?

The Last Hurdle - Marketing, Social Media Marketing. Posted on 05/04/2023 by Jules White05/04/2023
What is Anchor Text

What is Anchor Text? A look at Anchor Text, Links, SEO, and the Wonderful World of Web Navigation. Hello and welcome along to The Last Hurdle blog, this week we take an in depth look at “anchor text.” You might … Continue reading →

Posted in Digital Marketing, Organic SEO, SEO, UX, Website Content, Website Design, Website Development, Websites, Wordpress | Tagged What is Anchor Text | Leave a reply

What to Consider When Commissioning a New Website

The Last Hurdle - Marketing, Social Media Marketing. Posted on 17/06/2022 by Jules White17/06/2022
What to Consider When Commissioning a New Website

For most businesses, an online presence is a must, even if it is simply for credibility purposes. Whether you have a site and want a refresh of the content and design, or whether you have a fledgling business and this … Continue reading →

Posted in Blog, Content Marketing, Digital Marketing, Online Marketing, Organic SEO, SEO, Website Content, Website rankings, Website Security, Websites | Tagged What to Consider When Commissioning a New Website | Leave a reply

Google Core Web Vitals

The Last Hurdle - Marketing, Social Media Marketing. Posted on 13/08/2020 by Jules White13/08/2020
Google Core Web Vitals

Hidden away in Google’s Search Console is a report called Core Web Vitals. This report is a way to measure the quality of a user’s experience provided by your website. The new ranking algorithm, Page Experience which is due for … Continue reading →

Posted in Google, Google Search Console / Webmaster Tools, Google Update, Organic SEO, SEO, Website rankings | Tagged Google Core Web Vitals | Leave a reply

User Intent

The Last Hurdle - Marketing, Social Media Marketing. Posted on 13/04/2020 by Jules White13/04/2020
User Intent

When working on your SEO and optimising your website, the focus tends to be on keywords, measuring how high you appear in the rankings and the number of onsite conversions they generate. It’s often seen as a numbers game. The … Continue reading →

Posted in Content Marketing, Digital Marketing, Google, Organic SEO, SEO, UX, Website Content, Website rankings | Tagged User Intent | Leave a reply

Ranking Well on Google

The Last Hurdle - Marketing, Social Media Marketing. Posted on 06/09/2019 by Jules White06/09/2019
Ranking Well on Google

Ranking Well on Google. Google is arguably the most well known and popular search engine and it has got there by having a premise that is at once simple and incredibly complex to achieve. It strives to provide any given … Continue reading →

Posted in Content Marketing, Digital Marketing, Google, Online Marketing, Organic SEO, SEO, Website rankings | Tagged Ranking Well on Google | Leave a reply

Voice Search Optimisation

The Last Hurdle - Marketing, Social Media Marketing. Posted on 18/05/2019 by Jules White03/01/2023
Voice Search Optimisation

Voice Search Optimisation is the term used to describe the activity of ensuring that when a digital assistant like Siri, Amazon’s Alexa or Google Home is used to search the internet, your website details are returned in the results. Voice … Continue reading →

Posted in Online Marketing, Organic SEO, SEO, Website rankings | Tagged Voice Search Optimisation | Leave a reply

Understanding Fetch as Google

The Last Hurdle - Marketing, Social Media Marketing. Posted on 11/11/2018 by Jules White19/01/2019
Understanding Fetch as Google

Fetch as Google is a tool available in the Google Asset – Search Console (previously called Webmaster Tools). How does Fetch as Google Work? This tool is a very useful, it enables you to test how Google crawls and renders … Continue reading →

Posted in Google Search Console / Webmaster Tools, Organic SEO, SEO | Tagged Understanding Fetch as Google | Leave a reply

Know the Meaning Behind Website Data

The Last Hurdle - Marketing, Social Media Marketing. Posted on 08/10/2018 by Jules White19/01/2019
Know the Meaning Behind Website Data

With tools like Google Analytics, Console and even more insights available from programmes that crawl your (and competitor) sites like SEMRush and co. we have a plethora of website data available to us. But how you translate this data can … Continue reading →

Posted in Google Analytics, Google Search Console / Webmaster Tools, Online Marketing, Organic SEO, SEO, Website rankings, Websites | Tagged Know the Meaning Behind Website Data | Leave a reply

The Importance of a Keyword Research

The Last Hurdle - Marketing, Social Media Marketing. Posted on 10/09/2018 by Jules White27/07/2023
The Importance of a Keyword Research

In this Post, I want to highlight how important it is to conduct a regular keyword research, or at the least one when your website is first built. Earlier this month I was conducting a competitor analysis for a client, … Continue reading →

Posted in Digital Marketing, Online Marketing, Organic SEO, SEO, Website Content, Website rankings, Websites | Tagged The Importance of a Keyword Research | 3 Replies

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