We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
Why Brand Familiarity Across the Web Matters When businesses talk about visibility, the conversation often gets broken down into separate disciplines. SEO. Social media. Reviews. PR. Google Business Profiles. Content marketing. AEO. Branding. Each tends to be discussed as though it exists independently from everything else. But customers do not experience businesses that way. In[…]
Stop Fighting the Instagram Feed Organic reach isn’t dead. But it’s no longer where visibility lives. A Platform at a Tipping Point I did something simple. I opened Instagram and looked at the first 10 posts in my feed. 5 were ads 5 were organic One of those was my own A 50/50 split. Not[…]
If You Can’t Explain It Simply, Your Customer Won’t Buy It Most customers don’t decide not to buy because your product or service isn’t good enough. They decide not to buy because they don’t quite understand it. Not in a dramatic way. Not in a “this makes no sense at all” way. More in a[…]
Clarity Before Channels – Why Strategy Still Comes First When a new client joins us, one of the first questions that usually comes up, often very early on, is simple: “Which channels should we be using?” LinkedIn? Google Ads? Email? SEO? Socials? It’s a reasonable question. But it’s rarely the right place to start. Because[…]
In Defence of Unfashionable Marketing Tools There’s a particular kind of criticism that crops up in marketing circles from time to time. “I hate stock images.”“That was clearly written by AI.”“Automation just feels impersonal.” They’re usually delivered as definitive statements. Sometimes as a slur against quality. Often without much interrogation of what the actual issue[…]
What Is a Fractional Marketing Manager? If you’ve come across the term fractional marketing manager and thought, “That sounds interesting… but what does it actually mean?” you’re not alone. It’s one of those phrases that gets used a lot, often without much explanation. And yet, for many growing businesses, it turns out to be exactly[…]
Digital Marketing Case Study – iX5 Pest Control A Partnership Built on Collaboration and Growth At The Last Hurdle, we pride ourselves on building lasting relationships with our clients, tailoring our services to their unique needs and empowering their visions. One such partnership we’re particularly proud of is our ongoing collaboration with iX5 Pest Control,[…]
The Importance of Customer Reviews and How to Encourage Them In today’s interconnected world, businesses understand the power that customer reviews hold. They’re not just a barometer of the quality of your products or services; they’re an important factor in shaping public opinion about your business. A positive review can attract potential customers, while a[…]
Twitter Blue Tick We are huge fans of Twitter, yes even with the recent hiccups; we all stumble right? Personally, I love the space, as our connections are all such a positive and supportive bunch and together, we have weathered the turmoil of recent years. I am honoured to call a large number of these[…]
Social Media UK User Statistics for 2020 If you’re marketing your services or products, the power and reach of social media cannot be overstated. With over 3.8 billion active users globally, social platforms provide access to 49% of the world’s population. Closer to home, social media usage in the UK offers equally impressive opportunities. In[…]
