With tools like Google Analytics, Console and even more insights available from programmes that crawl your (and competitor) sites like SEMRush and co. we have a plethora of website data available to us. But how you translate this data can … Continue reading
In this Post, I want to highlight how important it is to conduct a regular keyword research, or at the least one when your website is first built. Earlier this month I was conducting a competitor analysis for a client, … Continue reading
Cloudflare is a USA based platform that is designed to improve your website performance and keep it more secure. Easy to set up and becoming increasingly popular with businesses across the globe, it is backed by large corporations such as … Continue reading
Google Analytics is a service launched by Google in 2005, which helps online businesses analyse the performance of their websites or applications in terms of traffic. It’s great for keeping track of which pages bring in the most traffic, as … Continue reading
Your Contact Us page needs to be informative enough that those viewing it will be able to contact you through a route of different methods. When running a business, you want to make sure your customers/clients can locate you easily … Continue reading
Your online site is a portal into your business and everything you stand for. It should engage users, encourage them to explore what you have to offer and provide the shortest route possible to a conversion whilst also being entertaining, … Continue reading
A large part of marketing is a balancing act between what you want to do and the time and resources that you have to do it in. Whereas big corporations have their own dedicated marketing teams on the job full time, for … Continue reading
Googles’ Webmaster trends analyst stated on Twitter this week that the new penguin algorithm is due to roll out within weeks. The tweet was made off the back of weeks of speculation on social media after website owners noticed significant … Continue reading
Don’t know your URL’s from your wire frames? You are not alone! Whether you are a growing business, a new start up or an established business who wants a design upgrade; commissioning a new website design can feel like a confusing … Continue reading
It’s simple to copy someone else’s hard work online. All you do is right click and save to your desktop and then insert where you feel appropriate. It’s a growing trend that niggles many business owners. It’s not just passing … Continue reading
In short, the answer is not much. We invest so much time on our online property that many of us see websites, emails and social media accounts as valid pieces of real estate that have actual substance. Okay, you might … Continue reading
Occasionally we invite expert guest bloggers to submit a post which are usually very well received by our readers. This week will be no exception I am sure: Liz Appleyard, Commercial Solicitor and Partner at renowned local solicitor firm Tollers, shares … Continue reading
