For most businesses, an online presence is a must, even if it is simply for credibility purposes. Whether you have a site and want a refresh of the content and design, or whether you have a fledgling business and this … Continue reading →
We all know that website speed is an important factor to get right if we want Google and the other Search Engines to rank our websites. There are many ways to increase the speed of your website! One of the … Continue reading →
A popular digital marketing buzzword, UX stands for User Experience. But what on earth does that mean? I would love to give you a clear and concise answer, however this is one of those questions that if you ask 3 … Continue reading →
In this month’s article, I want to explain the importance of website Redirects. Redirect is the term used to describe the function of re-routing a user or search engine from one *URL to another at your request. Why Applying a … Continue reading →
With tools like Google Analytics, Console and even more insights available from programmes that crawl your (and competitor) sites like SEMRush and co. we have a plethora of website data available to us. But how you translate this data can … Continue reading →
In this Post, I want to highlight how important it is to conduct a regular keyword research, or at the least one when your website is first built. Earlier this month I was conducting a competitor analysis for a client, … Continue reading →
Cloudflare is a USA based platform that is designed to improve your website performance and keep it more secure. Easy to set up and becoming increasingly popular with businesses across the globe, it is backed by large corporations such as … Continue reading →
Google Analytics is a service launched by Google in 2005, which helps online businesses analyse the performance of their websites or applications in terms of traffic. It’s great for keeping track of which pages bring in the most traffic, as … Continue reading →
Your Contact Us page needs to be informative enough that those viewing it will be able to contact you through a route of different methods. When running a business, you want to make sure your customers/clients can locate you easily … Continue reading →
Your online site is a portal into your business and everything you stand for. It should engage users, encourage them to explore what you have to offer and provide the shortest route possible to a conversion whilst also being entertaining, … Continue reading →
A large part of marketing is a balancing act between what you want to do and the time and resources that you have to do it in. Whereas big corporations have their own dedicated marketing teams on the job full time, for … Continue reading →
Googles’ Webmaster trends analyst stated on Twitter this week that the new penguin algorithm is due to roll out within weeks. The tweet was made off the back of weeks of speculation on social media after website owners noticed significant … Continue reading →
