Facebook Messenger Ads

Facebook Messenger Ads

Facebook boasts some 2 billion active users worldwide and it continues to be an important marketing platform for businesses of all sizes. If you still think Facebook is just for consumers or B2C then you are missing out! With the … Continue reading

Facebook Gather

Facebook Gather

In January I attended Facebook Gather, one of 250 delegates invited from across Europe to share best practices. The event was held in Brussels at the stunning, aptly named Cube. With prestigious speakers like the Chief Operating Officer of Facebook, … Continue reading

Facebook Pixel Explained

Facebook Pixel Explained

Social media marketing and advertising has developed a lot over the last few years and nowhere is this more apparent than on Facebook. If your business has used Facebook Ads, you will undoubtedly have come across Facebook Pixel – a … Continue reading

Busting The Video SEO Myth

Busting The Video SEO Myth

There seems to be a lot of marketing myth concerning video and Search Engine Optimisation (SEO). There’s no doubt that video is a powerful marketing tool and is very beneficial when it comes to user engagement, but it’s not entirely … Continue reading

Google Tag Manager

Google Tag Manager

Tag management is an important part of SEO management but one that is often underused or even underestimated by many business. Part of the problem in the past has been the difficulty in keeping these up to date and ensuring … Continue reading

Understanding Crawl Budget

You may have heard the phrase crawl budget and wondered what it means for your website. If you have a relatively small site, it’s not something that you should be overly concerned about. Having said that, understanding what it is … Continue reading