Social media sites are mainly accessed via mobile devices and we, as users, tend to mindlessly scroll through our social feeds until something grabs our attention at which point we stop the scroll and take time to read more about … Continue reading →
Brand Safety Tips For Facebook Ads: Placing ads on Facebook has become increasingly complex. This is not a bad thing, as the different selection options allow for highly targeted ad campaigns. You can customise your audience by age, gender, interests, … Continue reading →
Tell Your Story: Giving your followers a unique and engaging experience is becoming increasingly important for social media marketing. Social media sites are constantly developing new tools and features which are providing businesses across a wide range of sectors, the … Continue reading →
Marketing in any format is all about knowing and appealing to your target market, something you cannot do on social sites, if you don’t know where your markets are. As has become customary, in this article we review the statistics … Continue reading →
There is expected to be nearly 3 billion of us using social media in one form or another by the end of the decade. Whether you’re a Facebook traditionalist, a recent convert to Snapchat or prefer to advertise your services … Continue reading →
Social media marketing is one of the most powerful marketing tools available to SMEs. Finding the right way to harness all that potential is a major key to social success. According to Social Media Today, as long as you put … Continue reading →
With 400 million users worldwide, three quarters of them outside the USA, Instagram is becoming the social media outlet of choice for a wide range of businesses. Primarily seen as a business to consumer platform, the truth is that this … Continue reading →
