We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
Wearing Underpants on the Outside Sometimes the pressures of work can pile up and before we know it, we’re buried under mountains of paperwork, wondering where the light switch is to help us see our way out. Whether you’re juggling deadlines, managing clients, or simply trying to keep up with the day-to-day grind, it can[…]
Development Plans – One Size Doesn’t Fit All What has a onesie got to do with business?The whole idea behind a onesie is that it’s a piece of clothing designed to fit a wide range of body sizes and shapes. It falls into the category of ‘one size fits all.’ In terms of covering up[…]
Joined Up Business Development Business Development means different things to different people. To us it means a combination of our 5 core skills: Sales, Traditional Marketing, Digital Marketing, Networking and Search Engine Optimisation – but what is the most important word in that list? The most powerful word is also the smallest word……’AND’. When developing[…]
You’ve Gotta Have a Plan Stan If you are a business genius, it might be that you intuitively choose the right marketing and strategy for expansion. For the rest of us mere mortals, business development needs a carefully thought out and researched plan. The benefits of creating a good, coherent strategy are numerous, including: It[…]
How to Write a Great Case Study Producing a dynamic case study that explains how your business helped out a client and solved their problem is one of the most powerful and flexible marketing tools at your disposal. The challenge is to put together killer copy that treads the right line between promotion and providing[…]
Business Development versus Personal Development A question we are often asked is what are the boundaries between Business Development versus Personal Development and do we, The Last Hurdle™, help with someone’s personal development. These two areas sound pretty massive in their own right so can we possibly attempt to work on both at the same[…]
Putting a Price on Your Work Many businesses, particularly those just starting out, struggle with the right price to put on their product or service. Do you undercut the competition and hope to attract more business? Are you selling yourself too cheap? Alternatively, are you too expensive for the market you are trying to compete[…]
The Importance of Protecting Your Brand While your logo reflects who you are and gives people something tangible to latch onto, branding itself is far deeper and more complex than this simple design. Your logo is a representation of what you stand for, an easily recognisable reminder of the quality of your product and the[…]
How to Increase Engagement In a previous blog we looked at some of the numbers behind why engaging your employees is so important – the hard facts about why we should care about the ‘fluffy stuff’. This blog looks at some simple steps we can all take that will increase engagement of people both within[…]
Understanding Features and Benefits Features and benefits are the backbone of any successful sales and marketing campaign. Unfortunately, many fall into the trap of believing that features alone are enough to sell a product, thinking that the more features they list, the better the product will seem. A poor sales and marketing campaign simply lists[…]
