We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
Joined Up Business Development Business Development means different things to different people. To us it means a combination of our 5 core skills: Sales, Traditional Marketing, Digital Marketing, Networking and Search Engine Optimisation – but what is the most important word in that list? The most powerful word is also the smallest word……’AND’. When developing[…]
You’ve Gotta Have a Plan Stan If you are a business genius, it might be that you intuitively choose the right marketing and strategy for expansion. For the rest of us mere mortals, business development needs a carefully thought out and researched plan. The benefits of creating a good, coherent strategy are numerous, including: It[…]
Don’t Be a Copy, Be Original In today’s competitive market, it can be challenging to stand out and remain original. Competing against businesses offering similar products or services can often feel like pushing into the wind, rather than being propelled by it. But originality is key to success, and it’s what will ultimately set you[…]
Managing Facebook Enquiries Businesses are missing out when they fail to engage properly with customer enquiries on Facebook. Social media is great for building relationships and developing a fan base but it seems we often concentrate more on the numbers than the quality of interaction. A recent example we noted was a popular local company that had[…]
Google Pigeon On 24th of July 2014 in the US Google made a small but potentially high impact change to local search results. Although Google have yet to make an announcement regarding the change there is, as you will expect a lot of speculation, monitoring and gossip surrounding the latest update. What is Google Pigeon?[…]
How to Write a Great Case Study Producing a dynamic case study that explains how your business helped out a client and solved their problem is one of the most powerful and flexible marketing tools at your disposal. The challenge is to put together killer copy that treads the right line between promotion and providing[…]
Paying for Twitter Advertising Whether we enjoy chatting with friends or keeping up with celebrities, it’s no surprise that many of us can be found Tweeting throughout the day. With more than 34 million accounts, over 20% of the United Kingdom’s population use Twitter and over 40% of those users are aged under 25. As[…]
Business Development versus Personal Development A question we are often asked is what are the boundaries between Business Development versus Personal Development and do we, The Last Hurdle™, help with someone’s personal development. These two areas sound pretty massive in their own right so can we possibly attempt to work on both at the same[…]
Online Engagement Social media has become an increasingly important part of our lives, whether it’s for personal or business use, the connections and interactions we make online provide a gateway to reaching out to an audience in real time to get instant reactions and results that when applied to our businesses, will contribute to its success.[…]
Putting a Price on Your Work Many businesses, particularly those just starting out, struggle with the right price to put on their product or service. Do you undercut the competition and hope to attract more business? Are you selling yourself too cheap? Alternatively, are you too expensive for the market you are trying to compete[…]
