The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Social Media Marketing

Publishing to LinkedIn

Publishing to LinkedIn If you’re a regular LinkedIn user, you’ll no doubt be aware of the facility to publish long-form posts to your profile, otherwise known as Publishing to LinkedIn. Originally, this feature was available only to high-profile users such as Richard Branson and Bill Gates, who were granted exclusive access to publish their thought[…]

Facebook Business Page Roles

Facebook Business Page Roles Once you have created your Facebook business page you will have full administration rights and will then be able to make changes, including adding other people who can work on it. Having more than one administrator means that you can assign particular tasks to various employees and make sure your page is[…]

Why Hashtags Are So Important

Why Hashtags Are So Important Hashtags #WhatsTheDeal With so many online communication platforms to choose from these days, finding the right way to connect with people can be tricky, especially when you have a high number of followers. Although a large audience (of your target market) will be beneficial to you, connecting to them in[…]

Google+ Is It Worth The Effort?

Google+ Is It Worth The Effort? Despite its detractors in recent times, there’s no doubt that Google+ can have a number of benefits for businesses hoping to develop a stronger online presence including its positive effect on search results, the link to YouTube and higher visibility using Google Authorship. Much has been written on the[…]

Why LinkedIn SWAM is Causing Concern

Why LinkedIn SWAM is Causing Concern Businesses and individuals who use LinkedIn to promote and network on a regular basis will have become aware of the LinkedIn SWAM policy. It stands for Site-Wide Automatic Moderation and was introduced for the noble purpose of reducing the amount of spam on discussion groups. LinkedIn SWAM allows moderators and[…]

Join a Facebook Group

Join a Facebook Group Online groups provide an easy to access and simple way for businesses to mix with people who may be interested in their product or service and Facebook Groups are no exception. Many businesses take a rather one dimensional approach to this well-known platform – get a page, collect fans and likes[…]

Digital Marketing for Small Businesses

Digital Marketing for Small Businesses Unlocking Your Business’s Potential The importance of digital marketing cannot be overstated, especially for small businesses looking to increase visibility, grow their customer base and compete effectively in today’s marketplace. While the idea of digital marketing may seem daunting at first, the potential rewards are significant. In a world where[…]

Google+ Demographics

Google+ Demographics Although it may not yet rival Facebook in terms of sheer user activity, Google+ has grown rapidly since its launch in June 2011. With 235 million active users – nearly 100 million more than Twitter at the time – Google+ is quickly becoming a key player in the social media landscape. With such[…]

Twitter Demographics

Twitter Demographics Twitter consistently finds itself in the news, often due to a celebrity outburst or a social media scandal. But beyond the headlines, the platform’s growing user base has businesses across the UK recognising its marketing potential. With its innovative approach and addictive nature, Twitter offers a unique opportunity for companies to promote their[…]

Facebook Demographics

Facebook Demographics In the past decade, the use and awareness of social networking platforms have skyrocketed. Millions of people now log on daily to connect with friends and family, and it’s become standard practice for businesses to engage directly with their customers through social media. The largest of these platforms, Facebook, offers a significant opportunity[…]

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