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Facebook Dislike Button Yesterday, Facebook founder Mark Zuckerberg announced that the social media giant is working on introducing a ‘Dislike’ button—or something similar—for its 1.5 billion users. Zuckerberg explained that the new feature is intended to help users “express empathy” for sad or unfortunate posts. For instance, when someone shares bad news or a tough[…]
Could the New Facebook Green Badge Boost Your Business Online? Facebook has long been a platform where businesses can engage with their customers, but until recently, it hadn’t introduced many updates specifically tailored to business pages. This has changed, with a number of new features designed to help companies interact more effectively with fans and[…]
Employees as Brand Advocates on Social Media A good idea? On the surface, getting employees to act as brand advocates on social media seems like a brilliant idea. You run a great company and naturally, all your staff are 100% behind your product or service. They’re eager to tell their friends, family and social media[…]
5 Tips for Making the Most of Your Facebook Business Page If you’ve set up your Facebook business page and are now wondering how to get the best from it, there are plenty of tools available to help you optimise engagement and visibility. To get you started, here are five tips for improving customer interaction[…]
Facebook Success Story A Milestone for The Last Hurdle Towcester, Northamptonshire, UK – 5 February 2015 – A small yet ambitious business from Towcester, a charming market town in the heart of England, has found itself in the global limelight, thanks to the recognition it received from none other than Facebook. The Last Hurdle, a[…]
Social Media Marketing and SEO Work Best Together You may be forgiven for thinking that updating your Twitter timeline or Facebook page has no effect on your search engine ranking. After all, they’re two entirely different things. Aren’t they? There has been a fair amount of discussion amongst marketers recently, some saying the effect is negligible,[…]
Social Media Numbers There used to be a strategy in sales known as the numbers game. The idea was simple: the more people you cold called, the more likely you were to make a sale. While it occasionally worked, this approach could be soul-destroying and inefficient, especially if you weren’t targeting the right audience. Fast[…]
Changing LinkedIn Profile Backgrounds A new feature now available on LinkedIn means that a user can now customise their profile backgrounds with images in attempt to enhance their profile with cover photos. The facility means that not only can users make their profiles more personal, but it also provides the opportunity to continue with company[…]
Social Media Principles Back in the day, before the internet became the marketing giant it is today, if you wanted to get your brand in front of thousands of people, you needed to spend a significant amount of money on TV commercials or national press ads. Fast forward and we now have social media platforms[…]
Facebook Stickers We love it when we have something to shout about! This time we are excited to share with you that Facebook has added another cheeky feature to a user’s profile by allowing us to reply to someone’s update by posting a sticker. If you are a fan of emoji’s then this is something you[…]
