The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

marketing

Marketing in the Digital Age

Marketing in the Digital Age Marketing is the management process through which goods and services move from concept to the customer. It includes the coordination of four core elements, known as the 4 P’s of marketing: Product: Identification, selection and development of a product. Price: Determination of its price. Place: Selection of a distribution channel[…]

Sales and Marketing – Different Sides of the Same Coin

Sales and Marketing – Different Sides of the Same Coin Sales and marketing are often assumed to be interchangeable, but in reality, they are distinct processes that, while different, are complementary. Ultimately, they share the same goal: driving business growth and increasing revenue. At their core, marketing is a relatively passive process, designed to attract[…]

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