The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Website Design

Understanding Crawl Budget

Understanding Crawl Budget You may have heard the phrase crawl budget and wondered what it means for your website. For smaller sites, it’s not something that should cause undue concern, but understanding the concept can help you further optimise your pages and set your business up for better online success. What is Crawl Budget? Crawl[…]

How to Remove the Suggested Video Features in YouTube

How to Remove the Suggested Video Features in YouTube Embedding YouTube videos on your website or in a business presentation is an excellent way to engage your audience. Many people find it easier to absorb information through visual and auditory content, as opposed to plain text. However, the suggested videos that appear at the end[…]

How to Add Google Maps to Your WordPress Website

How to Add Google Maps to Your WordPress Website Your ‘Contact Us’ page needs to be informative enough for visitors to easily reach you through various methods. When running a business, it’s important that customers or clients can locate you without difficulty, helping them understand how to visit your premises. Adding Google Maps is a[…]

Practices to Avoid When Adding Content to Your Website

Practices to Avoid When Adding Content to Your Website Your website is the portal to your business and everything it stands for. It should engage users, encourage them to explore your offerings and provide the shortest route to a conversion—all while being informative, entertaining and visually appealing. No pressure, right? Practices to Avoid When Adding[…]

SEO Versus User Engagement

SEO Versus User Engagement Finding the Right Balance A large part of marketing is a balancing act between what you want to achieve and the time and resources available to accomplish it. While big corporations have dedicated marketing teams working full-time, most SMEs have more limited resources, making it difficult to strike the right mix[…]

Website Jargon Explained

Website Jargon Explained Don’t know your URLs from your wireframes? You are not alone! Whether you’re a growing business, a new startup or an established business seeking a design upgrade, commissioning a new website can feel like navigating a confusing maze. One of the main sources of confusion is the industry jargon. If terms like[…]

Corporate Photo Shoot – Do Something Different!

Corporate Photo Shoot – Do Something Different! We’ve all seen them – the board in reception or the “Meet the Team” page on a website with the usual suspects: headshots of the Managing Director, HR Director, Marketing Manager, CEO and so on. While most businesses opt for the standard “face forward and shoot” approach (which[…]

Website Security

Website Security What’s the difference between a hacker and a burglar? In short, the answer is: not much. We invest so much time in our online presence that many of us view websites, emails and social media accounts as valuable assets, almost like real estate. While you might not be able to touch them like[…]

Your Website Has Been Copied – What Are Your Rights?

Your Website Has Been Copied – What Are Your Rights? Occasionally we invite expert guest bloggers to submit a post which are usually very well received by our readers. This week will be no exception I am sure: Liz Appleyard, Commercial Solicitor and Partner at renowned local solicitor firm Tollers, shares some valuable advice applicable to[…]

Google Algorithm Launch on 1st November

Google Algorithm Launch on 1st November When I hear the word “Algorithm,” I immediately think of those difficult mathematical equations from school. In the world of Google and websites, it becomes even more confusing and suddenly GCSE maths seems like a breeze in comparison. However, I’ll try to explain in simpler terms what a Google[…]

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